Network Marketing Leads Generation: Leveraging Your Content

The big secret to network marketing leads generation is the fact that there’s no big secret.  The funny thing about generating leads via a lead generation campaign is that often, the most difficult thing to do is keep working despite the fact that you’re not seeing the results you want to see right away. 

That alone probably accounts for more people quitting than anything else.  Those people who learn that it takes a bit of time to begin kicking butt in the search engines are best positioned to succeed in a network marketing venture. 

Yes there are shortcuts that will improve your results right away, these are often going the route of paying for traffic and running a targeted ad campaign.  These are great ways to start generating leads right away, but they’re outside the scope of this blog post. 

I want to talk about leveraging the content you do have online, to extract the most value out of it, and begin getting more traffic and boosting your network marketing leads generation quickly and easily. 

I made another blog post about the relationship of deep linking and lead generation that goes well with this one.  Leveraging your content online is one of the quickest and most effective ways to get your stuff “out there” to be seen online and start getting you noticed on the search engines.

You have to have focused quality content that really adds to the entire conversation online.  Your stuff needs to make sense to your visitors, to the search engines like Google, and most of all it needs to make sense to you because as you build your web of content online you’ll come up with a strategy that works for you as far as time and effort goes.

Using the exisiting content you have online to encourage you and help you begin linking between each post is the key that most people are looking for to boost their traffic and lead generation right away.  FOr example, when I press the publish button and post this article this exact post will be submitted to an entire network that I have built it will link all of my content together and help me leverage everything I’ve been doing for the last 4 months.

Was it easy to figure all of this out?  No it took me a long time to really figure it all out, but once I did come up with a strategy that worked for me personally, and I saw that it was working on the search engines, I knew I’d found the holy grail of giving my visitors good content, and linking everything together in a way that helps me.  Go read this Squidoo lens I built, if you’d like to check out my other network marketing leads generation secrets. 

You can see how I’ve built my own web of content simply and easily using just a couple of targeted places online, each place links to the other and all of my content builds and reinforces everything else.  As your web grows larger you’ll naturally see more and more results, using a program such as Veretekk anf their free trainign they offer can shorten the time it takes to figure out how these type of advance linking strategies can work quickly and easily to buil your network.

All Best,

Jesse Boland

Network Marketing Leads Generation Specialist 

A Simple Lead Generation Technique That Works

Here’s a simple lead generation technique that works well not only to produce leads, but to generate quality content and traffic to your website, page, or blog. 

We all know the importance of generating traffic on the web.  If you’re serious about making sales in whatever business you’re in, you want more, and NEED MORE Traffic.  It’s the simple truth.  There are times when you journey on the Internet is frustrating, there are times when it’s thrilling.

I can tell you from experience, the frustration of building a website that is beautiful, but yet nobody really comes to it.  It’s disheartening to pour your time, sweat, and money into something that just doesn’t work.  Day after day you wait for the big payback that never comes.   

Using this technique, you will begin to see traffic and leads start trickling into your business, sometimes in as little as a day or two.  This will give you confidence and encourage you to do more of the same.  As you start putting the puzzle pieces together and learn how to start getting a trickle of traffic to a website, your mind starts going toward how to turn that trickle of traffic into fresh qualified leads who are eager to speak with you, and see you as the expert solution provider they are looking for.

Positioning yourself within any industry is a process of knowing the simple steps you must take to:

• Target an audience that wants or needs what you’re offering.
• Stake your territory (where most folks get stuck because of a liack of skills or confidence).  They don’t realize that the Internet is almost infinatly large and multidimensional.  You can find hungry buyers if you learn where and how to look.   
• Build your voice.  Be yourself and “attract” likeminded folks to you, your website, and your business.
• Make an offer.  This is not “selling”.  Making an offer is getting people to read your web content and to agree with what you’re saying (offering).
• Have people ask for more information.  (Opt in to your list).
• Proper follow up. (Nurturing your leads).

 So what’s the technique?  You’re probably asking yourself.  The technique is pretty simple.  We come up with an idea that drives us, is a passion for us, and we write about it with as much passion and vigour as we can.  We attract “likeminded” folks to us via the search engines, and then we send them to a keyword optimized lead capture page so they can join our list and receive communication from us.

Your going to want a simple optimizable lead capture page.  Optimizable means you can change the content, metatags, title tags, of a specific webpage to suit your needs.  The network marketing leads system from the Veretekk network  offers some high quality free lead capture pages that work really well.

So what do you want to say to your prospect?  Talk about what you’re going to do for them.  Make them feel better, or make their life easier.  THis is about your prospect, not you at this point.  Make people understand that you’re offering an excellent solution that they’d be crazy to pass it up because it’s exactly what they’re looking for.  They’d be crazy not to want to communicate with us.  

Why do they want to communicate with us?  Because we’ve targeted their needs, wants, desires, and we’re offering them a solution to their problem.  It’s that simple: for the leads you generate it’s solely out of their self-interest that they offer their e-mail address, or corespond with you at all.

But when you position yourself wisely in your marketplace you run the show.  You work with people who want to work with you, buy from you, learn from you, etc.  If you’d like about 50 more lessons on how to market effectively using the Internet and little or no budget check out the Renegade University.

I hope this helps,

Be well,

Jesse Boland

Leads the Core of MLM Success

I know there are many aspects of running a successful business online or off.  But for those who run their businesses solely online (like me) effective lead generation is so important to your success that I don’t think there is anything else the new marketer should focus on, until they’re getting a steady flow of leads.

In my own opinion, MLMers and network marketing professionals should not even join a network marketing company until they’re comfortable generating leads and talking to people on the phone. 

Why do I think this way?  

Because, in the beginning of your business it’s hard enough to turn a profit, running your business cheaply online.  The added pressure of having to “sell” an opportunity often confuses the new network marketer and causes them to lose focus on what the task at hand really is. . . generating quality leads for no or very little money.  For the network marketer who spends 1 dollar a day promoting their business and returns 10 dollars a day to their business can be considered successful.

This is the objective when you’re starting out.  Return money on your investment first, then scale your business forward toward success as you build the skills you need to always bring a return on your investment.  

Because your ability to generate leads and lead conversion are the cornerstones of a successful MLM business. 

What’s the other piece of this puzzle?  If you said proper training and mentoring others to replicate your success you’d be right.

People join others in their network marketing business based on the knowledge, or the assumption that the person doing the recruiting will help the new recruit replicate the same success they are having in their own business.  Ask yourself: if you were actually going to join a network company, would you join under someone who knows what they’re doing?  Or would you join the brand new representative?  You know the answer to that.

But how do you train new distributers to replicate your success?  You have to offer people a standardized training that offers them the flexibility to learn without your needing to teach them.  The standardized training must be useful, easily customizable to the new rep’s skill set and knowledge, and must be straight forward enough for the new person to get started and see results without a whole bunch of prior knowledge.   

This is where the term scalability comes in. . . you have to scale your business, scale your training, and scale your organization in order to reap the rewards of MLM success.  The best training education I’ve ever found for this, I found at Renegade University.  The university offers, college-level marketing instruction and click-by-click videos from Professor Mike Klingler on how to scale your marketing and expand your network at the same time.  It also shows you exactly how to multiply your income with multiple-streams-of-income, how to generate leads for any network marketing or MLM company. 

It is the highest level training I’ve found to help new reps I’ve recruited, plug in to the same system I use to build my business.  Check out Renegade University to generate leads and acheive MLM success. 

I hope this helps you,

Be well,

Jesse Boland

Network Marketing Leads Specialist

Network Marketing Prospecting: Generate MLM Leads

If you’ve been in an MLM business for any length of time you’ve wondered about network marketing prospecting and effective lead generation.  How do you get started setting up your own lead funnel to pump out qualified leads for your business? 

This is something I had a hard time putting my head around when I first got online and started trying to figure out how I was going to keep my business afloat.  I was not trained in business, I was a firefighter by trade.  

The fact was I was working really hard to earn money, but I wasn’t getting leads flowing to me day after day like I wanted.  I got frustrated and I wanted to figure out how these online “Gurus” were doing it for their businesses.

But that’s where I got stuck.  I didn’t have the kind of money to pay these guys upwards of $2000 bucks for some “system” that wasn’t even guaranteed to work. 

So I really started applying myself to figuring out how to produce traffic to my websites, by getting inpointing links, using social networking sites, and building a network of people who would critique my work, give me advice, and let me know if there was something I could improve. 

The important thing was to keep the entire system as low cost, or free, if possible (at least until I was making a decent profit and could reinvest in my business).  I think building a business this way builds a huge amount of self-respect and independence for the marketer because you’ve truely done it yourself (or at least I did).  I’ve yet to find a cookie-cutter approach to business.  Yes business principles apply but in reality you have to build a business that works for you, based on what’s important to you and your goals.  

It took me awhile to really figure out the synergy of building a great marketing funnel to generate MLM leads, but I’ve done it.  Things are much easier now once I figure dout how to apply a systematic process to building a marketing machine.  By machine I’m not talking about something that any total idiot could do, by machine I mean really getting into marketing myself and my content online and putting it all together in a way that makes sense, and a way that works well for the people I teach how to do the same thing. 

And that’s the real acid test whether a “system” works or not is whether it can by replicated by someone else.  If someone else can take the same elements of a system and put them together in their own unique way, and still get amazing results I know the system works.

That’s what I found with Veretekk and applying the principles of attraction marketing to my network marketing prospecting.  Having a good system in place allows the freedom for you to target specific markets in order to bring in leads for your business, and then also the freedome to scale your business forward to allow for growth. 

When you do your prospecting this way you build a relationship with your prospects and you also make a profit on the front end of your business because your prospects are paying you to work with them first.  This is reverse the typical network marketing approach to building a business.  In the old way you’d go out and pitch your friends and family, hang flyers, talk to people in line at the bank.  All in all the whole network marketing prospecting process didn’t work well for most people.

But the power of the Internet has changed that.  No longer do you have to be an outgoing socialite, if you can write just a little, and use a little creativity you can ”attract” a ton of your own network marketing leads with the Veretekk system.  I really hope you will check it out, it’s free for life for a silver account, and it will be a powerful weapon for your busniess to start generating leads and building your prospecting list. 

Be Well,

Jesse Boland